Generative Engine Optimization
Get your brand into the sources AI actually cites.
Most of what an AI says about your category comes from pages you don't own. Simplitas finds the gaps, earns you a mention on those pages, and the answer changes.
The answer cites g2.com/categories/project-management, not you.
"best project management software for agencies"
ChatGPT queued
Perplexity queued
Claude queued
Google AIO queued
Find the pages AI reads about your category, then get your brand onto them.
Generative Engine Optimization (GEO) is the discipline of getting a brand mentioned and cited in AI-generated answers, the way SEO does for traditional search results.
Simplitas is the software and the team for it. It asks ChatGPT the questions your buyers ask, records every brand named and every page cited, pitches the people behind those pages for a mention of you, and reruns the questions until the answer changes.
- 100
- buyer questions asked of ChatGPT for each keyword you track
- 100-300
- emails typically sent to secure one mention
- Daily
- reruns of the same questions, so the trend is comparable
Move beyond traditional SEO.
Generative engines answer from a web of trusted third-party pages. We make sure your brand is one of the voices they read.
- 01Discover
Map the citation pathways
Simplitas writes 100 questions a buyer would ask about your keyword and asks ChatGPT every one. You get a league table of every brand it named, and the third-party pages it cited in the answers that left you out.
- 02Place
Earn the mention
Each of those pages was written by someone. Simplitas finds the author behind a cited page and how to reach them, scores the fit, and drafts the email sequence and the LinkedIn note. You see every pitch in your dashboard and decide on each opportunity before it goes ahead.
- 03Verify
Track what goes live
The same questions are asked again every day, so your visibility, share of voice and position are comparable from one check to the next. On your own site, AI Traffic Analytics counts the AI crawlers reading your pages and the visits assistants send back.
Why growth teams choose Simplitas
From discovery through to a live placement.
- 85%
- of brand mentions in AI search come from third-party content
- 6.5x
- more likely to be cited by external sources in top-of-funnel queries
- ~90%
- of third-party mentions come from listicles and roundups
- 23%
- more citations earned by pages with rich schema
- 3x
- higher citation rates for pages with proper structure
Start with a free tool. Hand over the work when you are ready.
The free tools need no signup or sales call. The same data drives the paid work, so nothing you find in a free scan has to be redone.
- AI Visibility Check Free Free scan that runs 100 real buyer prompts through ChatGPT and ranks every brand named in the answers into one leaderboard. No signup or credit card.
- AI Brand Mentions Free Free audit of where a brand is mentioned, or missing, in AI answers, with generated outreach to the pages that would earn the missing citations.
- AI Humanizer Free Rewrites AI-drafted text so it reads as human-written prose.
- AI Visibility Tracker Platform Reruns a keyword's 100 buyer prompts against ChatGPT every day and reports visibility, share of voice and average position against every brand named, the sites and pages cited with their citation share, the citation gap, and the history of each prompt. From $49 a month for one keyword.
- AI Traffic Analytics Platform Counts the AI crawlers that fetch a site (GPTBot, ClaudeBot, PerplexityBot and others) and the visits AI assistants refer to it, per page and per day, from a Cloudflare Worker on the customer's own domain.
- GEO Agency Service The full-service engagement: audits, AI-ready onsite content, and earned third-party placements run by one team.
- GEO Content Platform Editor for onsite content structured to be quoted by ChatGPT, Perplexity, and Google AI Overviews.
- GEO PR Service Tier-1 digital PR for B2B SaaS brands in outlets such as Forbes, Bloomberg, and TechCrunch.
- Simplitas API API REST API for running AI Visibility Checks from your own code. Full reference at /api-docs.md.
- Simplitas for Claude Platform Remote MCP server that lets Claude list AI Visibility Checks, read results, start new scans, and manage daily keyword tracking from a conversation.
Track your visibility, then pay per mention to change it.
Every package tracks your keywords in ChatGPT daily. Add target mentions to any of them: each is the outreach we run to secure one mention on a page AI cites, and if it is not live at the end of the month, we keep running the outreach until it is.
See full pricing- Starter
- $49 a month, $39 billed annually One keyword: its 100 buyer prompts asked of ChatGPT every day.
- Growth
- $129 a month, $103 billed annually Three keywords tracked daily, for a product line or a few markets.
- Scale
- $349 a month, $279 billed annually Ten keywords tracked daily, for agencies running several brands.
Add target mentions to any package: $250 each a month ($200 billed annually), minimum 4.
See where AI is citing your competitors
Run your domain through the citation monitor and get the list of pages that decide what AI says about your category.