Simplitas

Generative Engine Optimization

Get your brand into the sources AI actually cites.

Most of what an AI says about your category comes from pages you don't own. Simplitas finds the gaps, earns you a mention on those pages, and the answer changes.

AI Visibility Gap Closer Live
Gap
Outreach
Mention
Cited
Gap found

The answer cites g2.com/categories/project-management, not you.

Prompt 01

"best project management software for agencies"

  • ChatGPT queued
  • Perplexity queued
  • Claude queued
  • Google AIO queued
What Simplitas does

Find the pages AI reads about your category, then get your brand onto them.

Generative Engine Optimization (GEO) is the discipline of getting a brand mentioned and cited in AI-generated answers, the way SEO does for traditional search results.

Simplitas is the software and the team for it. It asks ChatGPT the questions your buyers ask, records every brand named and every page cited, pitches the people behind those pages for a mention of you, and reruns the questions until the answer changes.

100
buyer questions asked of ChatGPT for each keyword you track
100-300
emails typically sent to secure one mention
Daily
reruns of the same questions, so the trend is comparable
Example keyword: project management software. The visibility and traffic figures are example data. The audit and outreach screens are from a free audit of wrike.com run on 11 October 2026, and nothing was sent. The companies shown are examples, not Simplitas customers.
The gap backlinks leave

Move beyond traditional SEO.

Generative engines answer from a web of trusted third-party pages. We make sure your brand is one of the voices they read.

  1. 01Discover

    Map the citation pathways

    Simplitas writes 100 questions a buyer would ask about your keyword and asks ChatGPT every one. You get a league table of every brand it named, and the third-party pages it cited in the answers that left you out.

    Example data: a league table for project management software with Asana named in 83 of 100 answers, monday.com in 70, ClickUp in 53, the tracked brand Wrike in 48 and Trello in 33, each with its change since the last check.
    Example data: the citation gap table listing five third-party pages, from G2, Zapier, Capterra, Reddit and Forbes, with the number of answers each fed that left the tracked brand out.
  2. 02Place

    Earn the mention

    Each of those pages was written by someone. Simplitas finds the author behind a cited page and how to reach them, scores the fit, and drafts the email sequence and the LinkedIn note. You see every pitch in your dashboard and decide on each opportunity before it goes ahead.

    A real audit of wrike.com: three buyer questions asked of ChatGPT, with Wrike not found in two of the answers and ranked tenth in the third.
    The outreach table from the same audit: six pages ChatGPT cited, three of them traced to a named author, with the brand's own site and Reddit skipped.
  3. 03Verify

    Track what goes live

    The same questions are asked again every day, so your visibility, share of voice and position are comparable from one check to the next. On your own site, AI Traffic Analytics counts the AI crawlers reading your pages and the visits assistants send back.

    Example data: visibility of 48% and share of voice of 13.4% for the tracked brand, above a chart of five brands over fourteen daily checks with the tracked brand's line rising from 26% to 48%.
    Example data: AI bot requests per day over 30 days split by purpose, above a table of bots including GPTBot, ClaudeBot, OAI-SearchBot and ChatGPT-User with request counts and when each was last seen.
What the research shows

Why growth teams choose Simplitas

From discovery through to a live placement.

85%
of brand mentions in AI search come from third-party content
6.5x
more likely to be cited by external sources in top-of-funnel queries
~90%
of third-party mentions come from listicles and roundups
23%
more citations earned by pages with rich schema
3x
higher citation rates for pages with proper structure
The platform

Start with a free tool. Hand over the work when you are ready.

The free tools need no signup or sales call. The same data drives the paid work, so nothing you find in a free scan has to be redone.

Pricing

Track your visibility, then pay per mention to change it.

Every package tracks your keywords in ChatGPT daily. Add target mentions to any of them: each is the outreach we run to secure one mention on a page AI cites, and if it is not live at the end of the month, we keep running the outreach until it is.

See full pricing
Starter
$49 a month, $39 billed annually One keyword: its 100 buyer prompts asked of ChatGPT every day.
Growth
$129 a month, $103 billed annually Three keywords tracked daily, for a product line or a few markets.
Scale
$349 a month, $279 billed annually Ten keywords tracked daily, for agencies running several brands.

Add target mentions to any package: $250 each a month ($200 billed annually), minimum 4.

Get started

See where AI is citing your competitors

Run your domain through the citation monitor and get the list of pages that decide what AI says about your category.